OLTOWNS Mart supermarket storefront in a Karnataka town

Retail infrastructure for Bharat

Building India's LargestAsset-Light, Tech-EnabledRural Retail Ecosystem

OLTOWNS is building a connected commerce ecosystem that empowers entrepreneurs, retailers and FMCG brands through organized retail, technology, supply chain and digital commerce across Tier-2, Tier-3, Tier-4 towns and rural India.

Who we are

Reinventing Retail Beyond Metro India

We believe the future of Indian retail lies beyond metropolitan cities.

OLTOWNS is building a connected retail ecosystem where supermarkets, technology, retailers and supply chains work together to create better business opportunities and better shopping experiences.

Rather than operating isolated businesses, every OLTOWNS platform strengthens the next—creating a scalable and sustainable commerce network built for Bharat.

OLTOWNS Mart supermarket storefront
Retail
Technology
Supply Chain
Retailers
Brands
Consumers
The journey

From One Store to One Ecosystem

Every milestone represents another step towards our vision of creating an integrated commerce platform that connects entrepreneurs, retailers, brands and consumers through one technology-enabled ecosystem.

2024

OLTOWNS Launch

First Supermarket

Expansion Across Karnataka

25+ Operational Stores

OLTOWNS GURU

Quick Commerce

Wholesale on Wheels

AI Powered ERP

Raithu Bazar

2026

Building India's Largest Asset-Light Retail Ecosystem

OLTOWNS in numbers

Built on Experience. Ready to Scale.

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Operational Supermarkets

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Growing Towns

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Monthly Loyal Customers

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National, Regional & Challenger Brands

₹0+ Cr

Annual Revenue

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Retailers Vision

Map of Karnataka showing towns with OLTOWNS supermarkets
Our Rapid Expansion – Karnataka — 25+ towns live

Strong fundamentals. Proven execution. Built for long-term scale.

Our ecosystem

One Platform. Multiple Commerce Engines.

Every business within OLTOWNS is designed to complement the others, creating a unified commerce ecosystem that improves efficiency, expands market reach and delivers better value for every stakeholder.

Why OLTOWNS

Why OLTOWNS?

Building Modern Retail Experiences for Bharat.

Modern Supermarket Experience

Delivering an organized, clean and technology-enabled shopping experience in Tier-2, Tier-3, Tier-4 towns and rural India, comparable to leading urban retail chains.

Value-Driven Consumer Offers

Providing customers with attractive promotions, festive campaigns and everyday savings, including 100–200+ Buy 1 Get 1 offers, similar to modern organized retailers.

Rural-First Approach

Every OLTOWNS store is designed specifically for the shopping habits, product preferences and aspirations of rural and emerging Bharat.

Trained Retail Professionals

Every store is operated by trained staff to deliver a consistent, customer-friendly and professional shopping experience.

Asset-Light Expansion Model

A scalable expansion strategy that combines technology, supply chain and entrepreneurship to grow efficiently across multiple markets.

Technology-Enabled Operations

AI-powered ERP, intelligent inventory management, retailer commerce platform and data-driven decision making power every OLTOWNS business.

Technology

Technology Powering Every OLTOWNS Business

Every supermarket, retailer, warehouse and commerce platform runs on one integrated, AI-driven technology stack — from procurement and billing to inventory intelligence and business analytics.

AI Powered ERP
Inventory Management
Procurement
Warehouse Management
Billing & POS
Analytics
Retailer App
Business Intelligence

OLTOWNS AI ERP

LIVE

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Fill rate

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SKUs tracked

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Stores online

Weekly throughput+18.4%
Procurement
Billing & POS
Inventory Intelligence
Warehouse Sync
Trusted brand partnerships

Trusted Brand Partnerships

We have partnered with 800+ national, regional, and challenger FMCG brands, enabling our supermarkets and retailer ecosystem to offer consumers a wide assortment of trusted products across every category.

Hindustan Unilever Limited
Hindustan Unilever Limited
Partnership documents

Explore Our Franchise Models

OLTOWNS FIFO Partnership

Franchise Invested, Franchise Operated model — investment, returns and partner responsibilities.

Download PDF

OLTOWNS FICO Supermarket (1500 sqft)

Franchise Invested, Company Operated model for a 1500 sqft supermarket format.

Download PDF
Our vision

Building the Future of Retail Across Bharat

Our vision is to create India's most connected rural retail ecosystem where technology, entrepreneurs, retailers and consumers grow together through one integrated commerce platform.

As we expand across new towns and communities, we remain committed to building modern retail experiences that create lasting economic impact.

Connect with us

Join the OLTOWNS Ecosystem

Whether you're an entrepreneur, retailer, FMCG brand or business partner, we'd love to explore how we can build the future of retail together.

Corporate Office

Karunadu Products India Pvt Ltd
Fl, 51, 2nd Cross Rd, 2nd Stage, P&T Colony,
RT Nagar, Bengaluru, Karnataka 560032